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Paradox Museum London

An illusion museum in Knightsbridge, across the road from Harrods, with over 50 exhibits and 25 rooms built around optical tricks and mind-bending perspectives.

Open in A Reason to StopFree on the App Store. iPhone, iOS 26 or later.

Did you know

It's the first UK branch of a museum brand that started in Sweden and has since opened in cities worldwide, and most exhibits are designed to look completely different in person than they do in a photo.

Local tip

Book online rather than turning up, prices are noticeably cheaper in advance and on weekdays outside school holidays. Give yourself at least an hour, most rooms only work if you actually try the trick rather than just walk past it.

Finding it

Address
Paradox Museum, 90, Brompton Road, Knightsbridge, City of Westminster, Greater London, England, SW3 1JJ
Nearest station
Knightsbridge (Tube), 344 m away

Details change, so check with the place before you set off.

More places nearby

  • HarrodsShopping · 80 m awayEurope's largest department store, a Knightsbridge landmark of 1905 with over 330 departments and Food Halls decorated with Art Nouveau tiles.
  • The Nag's HeadNightlife · 500 m awayA tiny Belgravia pub crammed with vintage bric-a-brac and penny slots, with the lowest bar counter in London and a rule against mobile phones.
  • V&A MuseumMuseum · 600 m awayA free museum of art, design, and fashion across more than 140 galleries in South Kensington, the world's largest of its kind.
  • Serpentine LidoAdventure · 650 m awayA summer-only open-water lido in Hyde Park where you swim in the Serpentine itself, with changing rooms and a cafe.

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